Enhancing Cannabis Stores through Mystery Shopping
Our tailored cannabis mystery shopping programs empower your business to enhance the customer experience and ensure compliance with Canadian cannabis regulations. As the cannabis industry grows, maintaining compliance and exceptional service is vital to success. Shoppers Confidential provides cannabis retailers with the peace of mind that their operations are running smoothly and lawfully, all at a reasonable cost.
We can help you with:
- Monitoring employee adherence to cannabis regulations
- Verifying age-restriction enforcement and product knowledge
- Auditing store setup and layout for compliance
- Evaluating the customer experience
- Conducting competitor analysis
- Ensuring product handling meets industry standards
- Offering customer satisfaction surveys
Mystery Shopping Services for Cannabis Retailers to Improve Customer Experience
CUSTOMER SALES & SERVICE AUDITS
Our certified cannabis mystery shoppers act as your eyes and ears. By visiting your store under the guise of an average customer, they observe and report on the entire shopping experience, from greeting to checkout, while assessing your team’s compliance with cannabis laws and customer service performance.
As cannabis retailers, staying compliant with local and federal laws is crucial to your business. One mistake could put your license in jeopardy or alienate your customer base. Our mystery shopping reports provide a detailed and accurate account of how your staff interacts with customers, ensuring you can address issues before they become larger problems.
COMPETITOR INTELLIGENCE PROGRAM
Curious about how your competitors are operating?
Our mystery shoppers can visit other cannabis stores and provide a comprehensive analysis of their sales strategies, customer service, pricing, and overall experience. This allows you to stay one step ahead by fine-tuning your approach based on real-world competitive data.
INTEGRITY PROGRAM
Worried about potential integrity issues within your cannabis team?
We can help you develop an integrity program that discreetly identifies and addresses issues such as unauthorized sales, improper handling of cannabis products, or compliance failures. With our help, you can implement solutions to safeguard your business.
TELEPHONE CUSTOMER SERVICE EVALUATIONS
For cannabis businesses, the first impression often happens over the phone.
Are your staff members courteous and knowledgeable when answering customer inquiries?
Our mystery shoppers can assess how well your employees handle customer questions about product availability, store policies, and cannabis regulations, ensuring every interaction is a positive one.
ONLINE COMMENT CARDS
Replace outdated paper feedback methods with digital comment cards to make it easier for customers to provide valuable feedback. We can help you gather and analyze this information, so you can continually improve your cannabis store’s operations.
EMPLOYEE REWARDS PROGRAM
Motivate your team by rewarding great service!
After a mystery shopper’s visit, employees who excel in their customer interactions and compliance adherence can be recognized and rewarded. We can work with you to create an employee rewards program that aligns with your business goals and helps foster a culture of excellence.
EMPLOYEE SATISFACTION SURVEYS
Besides your customers, no one knows your business better than your employees.
Are they happy with their work environment? Do they have ideas for improving sales or service? Our employee satisfaction surveys are tailored to gather the insights you need to maintain a motivated and effective team. Surveys can be anonymous, ensuring honest and open feedback.
WEBSITE EVALUATIONS
Is your website user-friendly and compliant with cannabis marketing regulations?
Our team of certified shoppers can evaluate your website for ease of use, compliance with regulations, and overall user experience. This includes checking product availability, the purchase process, and any online return policies.
VOICE OF THE CUSTOMER PROGRAM
Your customers are your greatest asset.
Our Voice of the Customer program gathers feedback directly from your clients to identify areas where your cannabis store can improve. By understanding your customers’ needs and expectations, you can enhance their experience and build long-lasting relationships.
SOCIAL REPUTATION MANAGEMENT
Manage your online reviews and customer feedback more effectively.
Our all-in-one portal allows you to view and aggregate data from both your mystery shopping reports and online reviews. Respond to feedback, reward top-performing staff, and develop action plans to improve across all locations. Maintain a positive online reputation by addressing customer concerns in real-time.
Trust the experts at Shoppers Confidential to help you navigate the unique challenges of the Canadian cannabis industry. Contact us today to learn more about our specialized mystery shopping and compliance services that are designed to protect your business and elevate your customer experience.
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Shoppers Confidential Inc 2024