Competitor Intelligence

Know what they’re doing. Do it better.

Our Competitor Intelligence programs give you a real-world look into how your competitors operate — online and in-store. From pricing and service to marketing and store layout, we uncover the strengths, gaps, and missed opportunities in their customer experience, so you can refine yours.

What We Do

Every Competitor Intelligence program includes:

Mystery shopping visits to competitor locations

Website and digital journey reviews

Custom task lists tailored to your competitive landscape

Clear reporting with actionable insights

Benchmarking by location, region, and experience type

Strategic recommendations for product, service, and marketing optimization

Choose Your Program Style

In-Person Competitor Shops

We deploy our qualified evaluators into your competitors’ spaces to assess everything from greeting and service flow to layout, accessibility, and upselling.

Digital Experience Reviews

Our team audits your competitors’ websites and online checkout experiences to uncover friction points, tactics, and gaps.

360° Market Intelligence

Blend online and in-person reviews for a complete view of your competitors’ customer journey.